BLOG & BRAMBLE

Millennials and Gen Z consumers’ values have shifted, but brands aren’t paying attention. We're sharing new strategies to build trust with the generations.

Get a full breakdown of the different influencer types, which influencers are right for your program, and who you should engage based on your influencer marketing budget.

After optimizing your YouTube video, attract more viewers by implementing SEO best practices throughout your channel.

You’ve made your YouTube video and are ready to upload—now what? We’re sharing how to optimize your video to gain more views!

Not sure how to get started making YouTube videos? Part one of our YouTube optimization series explains how to make the most of the channel for your brand.

Looking to include more empathy in your marketing strategy? Find out the four key empathetic marketing tenets you need to know before getting started.

The new Edelman Trust Barometer reports a new marketing landscape for 2023. Learn how to build brand trust and appeal to new consumers in our latest blog post. 

Video marketing on social media is here to stay, and it’s more important now than ever before to master the art of TikTok and Instagram Reels.

With influencer trust at a record low, brands must build programs for the new creator economy. Our award-winning influencer marketing agency teaches you how!

Google’s new update will soon make cookies obsolete. Find out how your lifestyle brand can still use data to meaningfully connect with consumers—no cookies required.

For many brands, AI will be invaluable in increasing efficiency and allowing marketing teams to do more with less. Find out how to use these tools to make your brand’s market program more effective. It’s all in our blog.

Could a TikTok ban be on the horizon? Here’s what you need to know about the possibility of the ban and what you need to do to safeguard your brand.

Successful marketing programs require brand and consumer relationships built on shared values. Learn how you can use data to create meaningful connections with your audience now.

Avoid the most common mistakes made by brands when cultivating an online voice—including co-opting Gen Z slang and deprioritizing DEI. Find out how to be authentic and impactful on social.

Ensure the success of your social media program with well-defined social media benchmarks and marketing KPIs. Learn how these analytics inform one another, how to define the metrics, and how to measure progress.

The 2022 midterm elections are set to take over social media for weeks following Election Day. Make sure your brand’s voice is heard by checking out our guide.

More than pushing products or services, lifestyle brands stand for something. Find out what characteristics make a successful lifestyle brand and the essential marketing tactics that allow these brands to reach their ideal affluent audiences.

Leaders must be intentional in creating a culture that avoids killing employee engagement. With our strategies, you’ll improve engagement and enjoy the many benefits.

Now more than ever consumers are concerned with what a brand represents. With our three steps to creating purpose-driven content, your organization will stand out because audiences will experience what it is that you truly stand FOR.

What trends can brands expect to see in social media in 2021? We’re sharing the top 11 trends to keep an eye on and how you can implement them today.

Don’t know how to react when you receive a troll comment on your social media posts? We’ve developed a protocol to help you manage trolls quickly and efficiently.

Millennials and Gen Z consumers’ values have shifted, but brands aren’t paying attention. We're sharing new strategies to build trust with the generations.

After optimizing your YouTube video, attract more viewers by implementing SEO best practices throughout your channel.

You’ve made your YouTube video and are ready to upload—now what? We’re sharing how to optimize your video to gain more views!

Not sure how to get started making YouTube videos? Part one of our YouTube optimization series explains how to make the most of the channel for your brand.

Video marketing on social media is here to stay, and it’s more important now than ever before to master the art of TikTok and Instagram Reels.

Could a TikTok ban be on the horizon? Here’s what you need to know about the possibility of the ban and what you need to do to safeguard your brand.

What trends can brands expect to see in social media in 2021? We’re sharing the top 11 trends to keep an eye on and how you can implement them today.

Don’t know how to react when you receive a troll comment on your social media posts? We’ve developed a protocol to help you manage trolls quickly and efficiently.

The future of your brand will be affected by the coronavirus pandemic. Here’s what you can do now to safeguard your legacy.

Trying to figure out what to post on social media while the coronavirus makes a global impact? Here’s our guide to thoughtful social media during the pandemic.

There’s a new social media app on the horizon and this time it’s blockchain-based. Sound intimidating? We’re here to help you get ready for Appics’ launch.

After optimizing your YouTube video, attract more viewers by implementing SEO best practices throughout your channel.

You’ve made your YouTube video and are ready to upload—now what? We’re sharing how to optimize your video to gain more views!

Not sure how to get started making YouTube videos? Part one of our YouTube optimization series explains how to make the most of the channel for your brand.

Now more than ever consumers are concerned with what a brand represents. With our three steps to creating purpose-driven content, your organization will stand out because audiences will experience what it is that you truly stand FOR.

Millennials and Gen Z consumers’ values have shifted, but brands aren’t paying attention. We're sharing new strategies to build trust with the generations.

Looking to include more empathy in your marketing strategy? Find out the four key empathetic marketing tenets you need to know before getting started.

The new Edelman Trust Barometer reports a new marketing landscape for 2023. Learn how to build brand trust and appeal to new consumers in our latest blog post. 

Google’s new update will soon make cookies obsolete. Find out how your lifestyle brand can still use data to meaningfully connect with consumers—no cookies required.

The 2022 midterm elections are set to take over social media for weeks following Election Day. Make sure your brand’s voice is heard by checking out our guide.

More than pushing products or services, lifestyle brands stand for something. Find out what characteristics make a successful lifestyle brand and the essential marketing tactics that allow these brands to reach their ideal affluent audiences.

Leaders must be intentional in creating a culture that avoids killing employee engagement. With our strategies, you’ll improve engagement and enjoy the many benefits.

Don’t know how to react when you receive a troll comment on your social media posts? We’ve developed a protocol to help you manage trolls quickly and efficiently.